For Buffalo Jackson, we developed and produced the Built to Roam series, a cinematic brand platform designed for OTT and paid social. Shot in our in-house studio, we fabricated a custom set layered with smoke, texture, and dramatic lighting to capture the brand’s rugged, premium spirit. From seven distinct :15 and :30 video spots to animated social assets and retargeting cutdowns, every piece was built to flex across the full funnel. The result: a scalable content system that drove the highest sales quarter in company history.