"Call Eight Seven Seven Fifty Floor, pick up the phone we'll be knockin' at your door." Hmmm... Where have I heard that before? Oh Yeah! 5 thousand times on cable television.

Richard Karn, the level headed assistant in the 90's sitcom HOME IMPROVEMENT, is the hero of these reimagined flooring commercials we were asked to create for 50FLOOR's new and improved annual offers. Our take? Think QVC meets SNL.